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Mind Muse

“Sick of all the sugar laden and junk ingredient functional products out there, we sought to create a new product that couples clean mental focus and clarity with a pleasant boost of energy, all in a completely natural way.”
Packaging Layouts

Our thoughts

We were excited to work with Ali Rawal, the President of Mind Muse. He brought passion to the product and it was important for us to convey that in the brand. We worked with Ali on coming up with a unique name. This process can be very time consuming. Naming a company sets the entire tone for your company. Knowing this was a key process you can’t take lightly, our solution was to create a simple list of words that best described the product. Once the list was compiled it opened up ideas we weren’t able to conceptualize before.